T he healthcare ecosystem pre-COVID scenario was quite different where patients were not attuned to the digital health landscape as much as they are today. With the massive explosion of exponential technologies, virtual healthcare has revolutionized the ways in which care is delivered. In today’s digital era, Hospitals and healthcare systems need to rethink their innovation strategies to combine the right mix of digital, data, analytics and insights to unlock the maximum potential of digital healthcare, be it physical or a virtual setting.

The Right Blend of New Technologies with Proven Strategies

In the world of consumerism, patient expectations have hit an all-time high and healthcare systems need to be able to deliver the personalized care that the patients expect, all while reducing the staff burden. The latter part requires specific attention especially during the global pandemic, where Physician burnout is at its peak and has been a major concern across the care continuum.

To create positive healthcare experiences, healthcare systems should create patientcentric outreach programs that allow for flexible options where patients can seamlessly interact with their care providers through digital care coordination platforms. These intuitive solutions are designed to deliver high-touch digital interactions and hyperpersonalized experiences – blurring the lines of patient disconnect and thereby enabling collaborative, coordinated and cohesive care. Appointment reminders, patient scheduling, mobile patient intake and secure chat features help navigate care journeys from administering the next dose of vaccination to preparing for a surgery or following the post-surgical care guidelines for speedy recovery.

Healthcare organizations can also harness the capabilities of high-quality data and analytics gathered through various sources including Patient Generated Health Data (PGHD), Patient Reported Outcomes (PRO), Electronic Health Records (EHR), Internet of Things (IoT) enabled devices, wearables and many other next-gen solutions to streamline workflows and gain intuitive insights that can significantly improve patient outcomes. Digital patient engagement solutions can make a significant difference to your care journeys. When choosing your care coordination platform, it is essential that you consider these best practices.

Make it Interactive. It is essential that care coordination solutions are highly interactive and enable two-way communication between the patient and the provider. Advanced Artificial Intelligence-powered chatbots are integrated into hospital patient management systems to deliver instant, real-time, hyper-personalized messages, and immersive experiences, while facilitating seamless interaction, multi-lingual messaging and secure chat in a highly compliant setting.

Convenience is the Key. In the world of patient-centric care, where they are bombarded with messages and communications from innumerable brands, it is essential that you provide the convenience that your patients expect, in order to stand out from the crowd. For instance, instead of sending constant reminders on their upcoming appointments, consider a patient-friendly outreach program that allows for scheduling, re-scheduling appointments, using simple UX/UI that can offer one-touch experiences to book appointments, share and access medical records or get their simple queries answered.

Patient Engagement through Patient Education. Ensure that your care coordination platform can offer ample amount of patient education materials that can seamlessly interact and with patients, while helping them proactively engage in their care journey. An advanced patient outreach solution harnesses the capabilities of next-gen technologies to deliver timely, interactive, personalized and engaging content in audio, video, infographics and gaming formats. An effective patient education program ensures that patients are prepared before their surgeries, while they also follow post-surgical guidelines including food, exercise and lifestyle changes recommended for them. This ensures better health outcomes, while reducing readmissions and improving reimbursement rates.

To learn more about accelerating your clinical, operational and financial performance by integrating digital care coordination solutions, give us a shout!